The brief-lived Plymouth Highway Runner Superbird was a highly modified version of the Plymouth Street Runner, which itself was simply a modified Belvedere with special drivetrain and suspension choices (along with the well known graphics and horn). It was the manufacturing facility's follow on stock automobile racing design for the 1970 season to the Dodge Charger Daytona of 1969, and integrated many engineering modifications and modifications (both minor and main) garnered from the Daytona's season in competition on the track. The car's major rival was the Ford Torino Talladega, which in itself was a direct response to the Mopar aero car. It has also been speculated one major motivating factors in the production of the car was to lure Richard Petty again to Plymouth. Both of the Mopar aero automobiles famously featured a protruding, aerodynamic nosecone, a excessive-mounted rear wing and, in the case of the Superbird, the identical horn which mimicked the Road Runner cartoon character

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